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1. Compute the simple average asset beta of the Marriott's Lodging division's comparable firms listed in Exhibit 3 (i.e. Hilton, Holiday, La Quinta, Ramada)? Round

1. Compute the simple average asset beta of the Marriott's Lodging division's comparable firms listed in Exhibit 3 (i.e. Hilton, Holiday, La Quinta, Ramada)? Round final answer to 2 decimals.

2. What is Marriott's Lodging division's equity beta? Round final answer to two decimals

Exhibit 3 Information on Comparable Hotel and Restaurant Companies
Company and Nature of Business Arithmetic Average Returna Geometric Average Returna Equity Betab Market Leveragec 1987 Revenues ($ billions)
Marriott Corporation 22.4% 21.4% 0.97 41% $6.52
(Owns, operates, manages hotels, restaurants, airline and institutional food services)
Hilton Hotels Corporation 13.3 12.9 0.88 14 0.77
(Owns, manages, licenses hotels; operates casinos)
Holiday Corporation 28.8 26.9 1.46 79 1.66
(Owns, manages, licenses hotels, restaurants; operates casinos)
La Quinta Motor Inns -6.4 -8.6 0.38 69 0.17
(Owns, operates, licenses motor inns)
Ramada Inns 11.7 2.8 0.95 65 0.75
(Owns, operates hotels, restaurants)
Churchs Fried Chicken -3.2 -7.3 0.75 4 0.39
(Owns, franchises restaurants, gaming businesses)
Collins Foods International 20.3 17.7 0.60 10 0.57
(Operates Kentucky Fried Chicken franchise, moderately priced restaurants)
Frischs Restaurants 56.9 49.7 0.13 6 0.14
(Operates, franchises restaurants)
Lubys Cafeterias 15.1 12.8 0.64 1 0.23
(Operates cafeterias)
McDonalds 22.5 21.3 1.00 23 4.89
(Operates, franchises, services restaurants)
Wendys International 4.6 -1.4 1.08 21 1.05
(Operates, franchises, services restaurants)

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