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1. Conduct a competitive analysis among the three competing brands for each of the three following economies: the sharing economy, the circular economy, and the

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1. Conduct a competitive analysis among the three competing brands for each of the three following economies: the sharing economy, the circular economy, and the comfort economy. 2. Based on the above, choose one product category you think is the most logical for JCrew to pursue. 3. Based on your analysis and information in the case which category do you think JCrew should enter? How viable is the recommended new product introduction? Why? Support your conclusions with facts from the case and your competitive analysis

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