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1. Consider the following scenario: [2.5] Imagine that you are in charge of a cycle hire business in a holiday resort. You have 50 cycles

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1. Consider the following scenario: [2.5] Imagine that you are in charge of a cycle hire business in a holiday resort. You have 50 cycles available for hire. Some customers hire cycles for one day; others take them for up to one week. Write down any three decisions that you might make as a manager, where accounting information would be helpful in making the decision. 2. The managing director of a company that designs and installs kitchens has asked: [2.5] Who is responsible for the best sales performance this month?' What is the amount of profit generated by our design team?' Should we start to target high-value customers rather than high-volume lower value? Explain how management accounting will help answer these questions in its roles of directing attention, keeping the score, and solving problems

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