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1) Consider the following scenario Advertiser Home Depot Keyword Hardware CPC Bid $1.50 Rank# | Position 4.501 Qual Score a) How much does Lowes need

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1) Consider the following scenario Advertiser Home Depot Keyword Hardware CPC Bid $1.50 Rank# | Position 4.501 Qual Score a) How much does Lowes need to pay for the keyword "Hardware" to be on top if they have a quality score of only 2.5

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