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1. Consolidated Appliances is evaluating the possibility of adding a new model stove to their line of kitchen appliances. The company's market research team estimates

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1. Consolidated Appliances is evaluating the possibility of adding a new model stove to their line of kitchen appliances. The company's market research team estimates that first year sales of the new stove will be 60,000 units at the proposed price of $995.00 per unit. Direct materials and labor costs are estimated to be 45% of revenue, and associated selling, general and administrative expenses are estimated to be 30% of revenue. Unit sales are expected to grow 3% per year in each of the following 7 years, until the stove is discontinued at the end of year 8. The market research team also estimates the introduction of the new model will erode sales of the current top model by a constant 9,000 units per year. The current top model has a price of $1,295.00 and associated costs totaling 70% of revenue. The required tooling and machinery to manufacture the new model will cost a total of $25,000,000, and this will be depreciated on a straight-line basis over the eight-year life of the project to zero. The company expects to be able to sell the machinery at the end of the project for $3,000,000. There will also be fixed costs associated with the new model of $4,500,000 per year. The new model will require an increase in working capital of $1,350,000 which will be returned at the end of the project. Consolidated Appliances has a tax rate of 21%, and management believes that the discount rate for this project should be 15%. What is the NPV of this project? What is the IRR of this project

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