(1) "Correlation is not causation." What does this mean and why is it so important?

How can two variables be correlated, but one doesn't necessarily cause the other?

Do you think there is a significant correlation between attendance and final grade in an in-person class?

(2) Give an example of two marketing-related variables that you may want to perform a chi-square test on.

Explain how the variables were measured (remember what types of variables you can use in a chi-square test).

Also, explain why this would be an informative test - if the test were significant, what would this tell the market researcher about segmentation/targeting/positioning?