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1. Describe Amazoncom (as of the case date, November 2019). a. What kind of company is Amazon.com? How will you characterize the industry? b. What

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1. Describe Amazoncom (as of the case date, November 2019). a. What kind of company is Amazon.com? How will you characterize the industry? b. What is Amazon's business model? c. What is Amazon's core competency? [Hint refer to section 3.2 on industry effects, section 3.4 on industry competitive structure]

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