Question
1. Develop a list of information sources for new product ideas for the car industry. 2. What are the advantages and disadvantages of test marketing?
1. Develop a list of information sources for new product ideas for the car industry.
2. What are the advantages and disadvantages of test marketing?
3. Compare and contrast three ways of modifying a product.
4. What are the stages of the product adoption process, and how do they affect the commercialization phase?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
1 Information sources for new product ideas for the car industry Customer feedback Gathering insights from current and potential customers through surveys focus groups and social media to understand t...
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Step: 2
Step: 3
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Fundamentals of human resource management
Authors: Raymond A. Noe, John R. Hollenbeck, Barry Gerhart, Patrick M
4th edition
978-0-07-7439, 0-07-743983-X, 978-0073530468
