1. Develop an associative network of meanings for the iPhone. Based on the associative network developed, suggest the best advertising concepts for a print ad and a 30-second television ad for the iPhone. Explain why you think that your ad concepts are the best. Note: (i). You must identify at least two levels of associative meanings. (ii) You don't need to develop the actual picture and copies for the ads; a general description of the ad concepts will be sufficient. 2. Imagine you are the marketing manager of the Forever 21 store in downtown Chicago. Of late, your store is steadily losing market share to your To be specific, suggest five strategies, one based on classical conditioning and the other four based on instrumental (operant) conding principen In particular, identify the conditional and unconditional stimuli and responses for the classical conditioning strategy. The four instrumental (operant) conditioning strategies should be based on positive reinforcement, removal of negative reinforcement, prevention of extinction punishment. 1. Develop an associative network of meanings for the iPhone. Based on the associative network developed, suggest the best advertising concepts for a print ad and a 30-second television ad for the iPhone. Explain why you think that your ad concepts are the best. Note: (i). You must identify at least two levels of associative meanings. (ii) You don't need to develop the actual picture and copies for the ads; a general description of the ad concepts will be sufficient. 2. Imagine you are the marketing manager of the Forever 21 store in downtown Chicago. Of late, your store is steadily losing market share to your To be specific, suggest five strategies, one based on classical conditioning and the other four based on instrumental (operant) conding principen In particular, identify the conditional and unconditional stimuli and responses for the classical conditioning strategy. The four instrumental (operant) conditioning strategies should be based on positive reinforcement, removal of negative reinforcement, prevention of extinction punishment