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1) Discuss, with examples, the limitations of traditional financial performance measures. 2) Describe each of the four main perspectives of the Balanced Scorecard. Discuss the

1) Discuss, with examples, the limitations of traditional financial performance measures.

2) Describe each of the four main perspectives of the Balanced Scorecard. Discuss the primary purpose of each perspective and provide at least one objective for each of the four perspectives.

3 Discuss how the Balanced Scorecard may address the limitations of traditional financial performance measures.

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