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1. Evaluate McDonalds using the five forces industry-analysis tool. Which force appears strongest? Weakest? How could McDonalds management use this analysis? 2. What strategy is

1. Evaluate McDonalds using the five forces industry-analysis tool. Which force appears strongest? Weakest? How could McDonalds management use this analysis? 2. What strategy is McDonalds pursuing: cost leadership or product differentiation? Explain with examples. 3. Think about the four areas in McDonalds scorecard. If you were a store manager, what would you want included in each area and why

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