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1 . Explain Lulu's initial business strategy and market focus. What were the company's main challenges? 2 . Why did Lulu decide to export its

1 .

Explain Lulu's initial business strategy and market focus. What were the company's main challenges?

2 .

Why did Lulu decide to export its product? Discuss its export strategy and the kinds of problems and issues it faced. How did Lulu's Foods find success in the global market?

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