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1. Explain the importance of e-commerce in society 2. Define e-commerce and identify the primary technological building blocks underlying e-commerce 3. Identify and describe the
1. Explain the importance of e-commerce in society 2. Define e-commerce and identify the primary technological building blocks underlying e-commerce 3. Identify and describe the unique features of e-commerce technology and discuss their business significance. 4. Identify the key components of e-commerce business models
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Managerial Economics Foundations of Business Analysis and Strategy
Authors: Christopher Thomas, S. Charles Maurice
12th edition
1260004759, 9781260004755, 78021715, 78021718, 78021901, 978-0078021909
