1. Find below some Christmas ads. Review them and answer the questions:

a. Which ads use the storytelling method, and which don't? (Justify the answer)?

b. How is storytelling different from storydoing? In what cases can brands use one method or other?

Coca-Cola | Chimney | Real Magic:https://www.youtube.com/watch?v=0UUpyKFPimY

Unexpected Guest:https://www.youtube.com/watch?v=ZTttgc0DPA4&t=11s

Lidl GB I Big on a Christmas you can ALWAYS believe in: https://www.youtube.com/watch?v=SfexHlJ-BVU

THE STEPDAD | Disney Christmas Advert:https://www.youtube.com/watch?v=k620f8tV5PI

Kuriame Kaldas kartu | MAXIMA Kald Kaldos 2021:https://www.youtube.com/watch?v=WTdFLDokjcg