1. Give an example of companies using each of the four generic business level strategies within your selected industry (cost leadership, differentiation, focused cost leadership, focused differentiation). One company per strategy.

The 4 companies are as follow;

1. Cost Leadership: WalMart

2. Differentiation: Whole foods

3. Focused Cost Leadership: Grocery Outlet

4. Focused Differentiation: Costco

2. Give an example of a best cost strategy company within your industry. Why does WinCo foods have the Best Cost Stratefy?

3. Identify a company within your industry considered to be stuck in the middle.

Company to use as an example is Sam's Club. Why is it stuck in the middle?

4. Of your given examples (you should have 6 different companies), which of the discussed strategies (cost leadership, differentiation, focused cost leadership, focused differentiation, best cost strategy, or stuck in the middle) seem to be most effective for creating competitive advantage within your industry? Please limit your response to one or two strategies. Which strategies (cost leadership, differentiation, focused cost leadership, focused differentiation, best cost strategy, or stuck in the middle) seem to be least effective for creating competitive advantage within your industry?