1. How do the concepts of co-opetition and free-riding influence the answer to the question: How would you evaluate Ice-Fili's strategy with respect to the industry association GOST? Has their non-market strategy influenced their competitive position? Be sure to connect your answers to value-based strategy.

2. After making any necessary adjustments to the profit equations you found, Ms. Pasternak created a matrix, showing payoffs to Ice-Fili and Filevskoye for each relevant pair of prices. Please use Ms. Pasternak's payoff matrix to find and report the Nash equilibrium pair of prices.

Filevskoye's potential prices on the vertical axis and payoffs (in 000 rubles) on the top of each cell 212 211 210 209 208 207 206 205 204 203 202 67,704 68,211 68,719 69,227 69,735 70,243 70,750 71,258 71,766 72,274 72,781 86,481 86,515 86,541 86,561 86,575 86,581 86,581 86,575 86,561 86,541 86,515 67,764 68,268 68,773 69,277 69,781 70,286 70,790 71,295 71,799 72,304 72,808 85,963 85,993 86,016 86,033 86,043 86,046 86,043 86,033 86,016 85,993 85,963 67,817 68,318 68,819 69,320 69,821 70,323 70,824 71,325 71,826 72,327 72,828 85,444 85,470 85,490 85,504 85,510 85,510 85,504 85,490 85,470 85,4 85,410 67,864 68,361 68,859 69,357 69,855 70,353 70,850 71,348 71,846 72,3 72,841 84,925 84,048 84,965 84,975 84,978 84,975 84,965 84,048 84,925 84,895 84,858 67,004 68,398 68,893 69,387 69,381 70,376 70,870 71,365 71,859 72,354 72,348 84,406 84,426 84,439 84,446 84,446 84,439 84,426 84,406 84,379 84,346 84,306 67,937 68,428 68,919 69,410 69,901 70,393 70,884 71,375 71,366 72,357 72,348 83,887 83,904 83,914 83,017 83,914 83,004 83,887 83,864 83,834 83,797 83,754 67,96 68,451 68,939 69,427 69,915 70,403 70,890 71,378 71,866 72,354 72,841 83,368 83,381 83,388 83,388 83,381 83,368 83,348 83,321 83,288 83,248 83,201 67,984 68,468 68,053 69,437 69,921 70,406 70,890 71,375 71,859 72,3 72,328 82,849 82,859 82,863 82,859 2,849 82,833 82,809 82,779 82,743 82,699 82,649 67,997 68,478 68,958 69,440 69,921 70,403 70,884 71,365 71,846 72,327 72,807 82,330 82,337 82,337 82,330 82,317 82,297 82,270 82,237 82,197 82,150 82,097 68,00 68,481 68,959 69,437 69,915 70,393 70,870 71,348 71,826 72,304 72,781 81,811 81,815 81,811 81,801 81,785 81,761 81,731 81,695 81,651 81,601 81,545 68,003 68,478 68,053 69,427 69,901 70,376 70,850 71,325 71,798 72,274 72,748 81,293 81,293 81,286 81,273 81,253 81,226 81,193 81,153 81,106 81,053 80,993 226 227 228 229 230 231 232 233 234 235 236 Ice-Fili's potential prices on the horizontal axis and payoffs (in 000 rubles) on the bottom of each cell Mote: A 15 unit difference in price leads to a 5% change in market share