1. How does the public benefit from marketing promotion?

2. For a company, what is the result of an integrated marketing communication (IMC) system?

3. Explain why social medias marketing (using web casts, email, You Tube, My Space, Twitter, blogs, etc) might be so important to today's marketers? Provide two reasons.

4. List and explain what you believe to be the top five suggestions you would give a small business owner regarding marketing.

5. What do you believe to be the top five hints to being a successful business person running a successful business. For each suggestion/hint (a) explain the hint and (b) provide an example of how a business might accomplish the suggestion/hint. Be sure to provide both parts for each hint and meat here.