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1. Identify three Uber resources and assess whether they are VRIN. Support your answer. 2. Lets take a negativist view on Uber. Identify 3 reasons

1. Identify three Uber resources and assess whether they are VRIN. Support your answer.

2. Lets take a negativist view on Uber. Identify 3 reasons and explain why the company might not sustain its model and might fail.

3. Uber has experienced poor performance in the last few years. Propose 2 strategic recommendations and explain how those can help reverse the fortunes of the company.

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