Question
1. Identify two product/service opportunities that should be considered for the international market. 2. Analyze the global business variables and what implications should be considered
1. Identify two product/service opportunities that should be considered for the international market.
2. Analyze the global business variables and what implications should be considered
3. Construct two marketing strategies that take into consideration cultural diversity
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Operations Management Creating Value Along the Supply Chain
Authors: Roberta S. Russell, Bernard W. Taylor
7th Edition
9781118139523, 0470525908, 1118139526, 978-0470525906
