Question
1. Ikeas shopping experience (Explain the experience customers have with IKEA) (Whats the relationship like with IKEAS customers)? (Whats the goal for their customers 2.
1. Ikeas shopping experience
(Explain the experience customers have with IKEA) (Whats the relationship like with IKEAS customers)? (Whats the goal for their customers 2.
IKEAS SUPPLIERS
(Where and how does IKEA get their products) (system)?
(IKEAS objective with its suppliers)
3.
Future Growth for IKEA
(The goals IKEA is looking to set
4.IKEAS COMPETETIVE ADVANTAGE
(Explain the competive advantage)
5 . IKEAS SUSTAINABILITY
(Explain the sustainability)
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
