1) In a supply duopoly setting (such as Airbus and Boeing on mid-range aircrafts), what are the sources of and possible obstacles to the purchasers' bargaining power to drive prices down? 2) How can you explain the position of Airbus in the recent negotiations with Ryanair? They seem not that interested in selling airframes to them, while not explicitly refusing to negotiate with them. Do you find this coherent? 3) Would you rate Ryanair's methods toward airport operators as ethical? What are the benefits and risks attached to such a negotiation strategy? 4) In general, is the diffusion on mass media of information regarding ongoing negotiations something you would recommend and, if so, under which circumstances? What specific pieces of information do you think should never be shared outside the negotiation room? 5) To keep on increasing their bargaining power, do you think Ryanair should go further in their hardline approach to negotiation? Or would you say that turning back and adopting a more relational strategy could be beneficial regarding their current situation? 6) Your organization is about to negotiate an important deal with Ryanair and one of your colleagues is soon to meet with Michael O'Leary or one of his close lieutenants. What advice would you give him/her as to how to address negotiations with Ryanair