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1. In Business Schools, there is typically a flagship course entitled the formulation and implementation of strategy, and in our case, the equivalent course is

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1. In Business Schools, there is typically a flagship course entitled the formulation and implementation of strategy, and in our case, the equivalent course is crafting and executing strategy. Based on your full understanding of the videotaped interview with Professor R. Edward Freeman, would you say that there was a significant level of crafting on the part of John Mackey with respect to his decision to enter the supermarket business? Do explain your answer clearly and fully. (2 marks)

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