1 In hypothesis testing which of the following statements best describes the relationship between independent (IVs) and dependent variables (DVS)? a.The value of the dependent variable (DV) has no influence on the value of the independent variable (IV) b. The value of the dependent variable (DV) determines the value of the independent variable (IV). c.Independent variables (IVs) and dependent variables (DVs) affect each other reciprocally d.Thevalue of the independent variable (IV) determines the value of the dependent variable (DV) Q2 marketing researcher wishes to test the hypothesis that there is a correlation between customers' monthly spending(measured in GBP per month and how many minutes per visit that each customer spends on their website. Which of the following tests should that researcher select? a.The Kruskal-Wallis H-test b. Thet-test cThe Pearson's Correlations Coefficients test d.The Kendali's tau correlations test Q3 lf the Levene's test procedure results in a p-value of <0.001, then we should conclude that... a.we can be very confident that the groups are related b. the groups being tested DO NOT have statistically significant differences in their degrees of variance c.we can be very confident that the groups come from different populations d. the groups being tested DO have statistically significant differences in their degrees of variance Q4 When sampling, making sure that we accurately target our population of interest enhances the validity of our data by: a. None of these options b. Ensuring that we will get honest and truthful answers c.Ensuring that we will get answers to every question that we ask d.Ensuring that we get answers from the people whose behavlour / opinions we are actually interested in