1. In research, what does frugging or sugging mean in terms of how the research was conducted? Is sugging or frugging legal? 2. How can you determine how many rating points you should use in a single survey question, e.g., five, eight, ten, etc.? What criteria do you use to determine this? 3. What is a pareto diagram ideal for and why is it ideal for this? 4. What are oversized headlines used (to obscure) for in research? 5. How can you respond when someone tells you they don't believe in sampling because it's inaccurate? 6. Can sampling actually be more accurate than a total count? 7. What is front porch rocking chair research? Is it biased, and, if so, how is it biased? 8. What is the intent of using a graph to display data (findings)? 9. What is a Leptokurtic distribution? 10. How much research depth do most C-level executives want you to present?