1. Increasing number of organisations leverage stakeholders to co-create value. Why should firms take advantage of value co-creation with stakeholders? How can firms work with stakeholders to co-create value? Identify two different stakeholders. For each stakeholder: (1) discuss a reason why a firm should co-create value the stakeholder, (2) discuss two ways that a firm can work with the stakeholder to co-create value (i.e., two ways of value co-creation for each stakeholder). Illustrate your answer using real-life company examples. (20 marks)