1) Internal environmental analysis- On behalf of MAXHOSA Africa, conduct a SWOT analysis which can provide an important foundation for any strategic planning. (No marks will be awarded for theoretical explanations. Two marks awarded for the practical application of each factor.)

2) Customer experience management- Help MAXHOSA Africa with their sales strategy by suggesting 4 touch points they can use to communicate their sales promotions in the future. (No marks will be awarded for theoretical explanations. One mark awarded for the practical application of each touch point.)

You have been appointed by MAXHOSA Africa as a strategic consultant to improve their strategic plan on specific elements regarding their competitor analysis, internal market environment, and customer experience management strategy. Conduct research on MAXHOSA Africa, using the following links: - https://shop.maxhosa.africa/pages/about-1 - https://www.instagram.com/maxhosa/ - https://www.youtube.com/c/maxhosa - https://za.pinterest.com/maxhosaafrica/_created/