1. Introduction The SWOT analysis framework analyzes an organization's competitive positioning in its operating business environment. This analysis is used by Park Hyatt hotel in Sydney, and it includes identifying the company's strengths and weaknesses. The exercise is followed by identifying its opportunities and threats that the company faces in its extensive operating business environment 1.1 Park Hyatt Sydney overview. Park Hyatt Sydney is among the 5-star hotels in the middle of Australia's city, Sydney. It is situated just across Opera House and stands a short distance facing numerous attraction sites in downtown city. The Hyatt Sydney is ideal for leisure and business guests seeking an upscale stay. Over 150 gleaming guest suites and rooms offer polished furnishings, elegant decor, stunning sights of the harbor, and ambient lighting. Guests carefree to choose from quay suites, cove suites, harbor suites, rooftop suites, Opera suites, Sydney suites, king rooms, double rooms, harbor view rooms , deluxe king rooms , and king opera view . All accommodations have big flat-screen televisions, persons climate control, digital music systems, slippers and plush robes, coffee and tea making facilities, an ergonomic workspace, minibars, Nespresso machines, 24-hour butler service, enlarged floor-to-ceiling windows, spacious bathrooms filled with designed bath products, and custom bedding. Upgraded suites and rooms feature soaking tubs, private balconies, spacious living rooms, and terraces kitchens . Laundry and room services are available Business travelers may also use the hotel's onsite event spaces and meeting rooms. The available business facilities are arrayed with fax and printing services, high-velocity wireless