1. List 5 different companies that have financial metrics and milestones that were not met that led to their failure from this list of companies that are no longer operating. https://www.cbinsights.com/blog/startup-failure-post-mortem/ ). For each company identify the main entrepreneur and their background, the problem they were solving/product they were offering, funding they had received including the source, financial and non-financial metrics and milestones that were explicit and any information about what the entrepreneur blames the failure on.

2. Based on your reading of these failures (and any other readings), provide your insight into the role of milestones in the success and failure of startups.