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1. (?) Mention & Explain about the main components of a CRM system (?)State the architectural components of CRM. 2. Customer contributions are important in

1. (?) Mention & Explain about the main components of a CRM system

(?)State the architectural components of CRM.

2. Customer contributions are important in efforts to maintain business continuity and even determine the progress and development of the business. No business can survive in a competitive environment without having loyal customers.

(?) Explain the definition of Customer Relationship Management (CRM)?

(?) State the reasons why companies should implement CRM in addition to SCM and ERP?

(?) Mention the functions that a good CRM should be able to perform?

3. The customer relationship process can be categorized into 3 areas, namely the CRM delivery process (CRM Delivery), the CRM support process (CRM Support) and the CRM analysis process (CRM Analysis).

(?) Mention & Explain the processes in CRM Delivery, CRM Support & CRM Analysis.

4. (?) Describe the evolution of a CRM system.

(?) Describe the types of CRM.

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