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1) Methods of choosing innovation projects range from informal to highly structured, and from entirely qualitative to strictly quantitative. Often firms use a combination of

1) Methods of choosing innovation projects range from informal to highly structured, and from entirely qualitative to strictly quantitative. Often firms use a combination of method to more completely evaluate the potential (and risk) of an innovation project. a) Briefly explain real options method and give THREE (3) disadvantages of this method. (7marks) b) Karim is a manager at Sekinchan Hi-Tech Corp. He is planning to conduct development for his firm's latest products. Karim plans to use quantitative and qualitative methods for selecting innovation project at the same time. For the above situation, advise TWO (2) methods that Karim can use. (8marks)

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