1. One of the concepts in this chapter is that speaking to persuade is more challenging than speaking to inform. Why do you feel this is so? Also, please give an example from your own life that exemplifies this.

2. How do audiences engage in a 'mental dialogue' with speakers as they listen to a speech? Describe a time when you've done this as you've listened to someone speak. What were you thinking as that person spoke?

3. How can you apply the five steps of Monroe's motivational sequence to your own life and / or speeches? Please explain how each step can apply.