1) Over that past 10 years the number of channels where you can publish content has:

a. Stayed relatively the same

b. Increased

c. Decreased

2) The higher a websites ranks on Google that longer people tend to stay on the website and less people tend to "bounce" off the site.

a. True

b. False

3) Once your company has invested time and money into creating great content, the very best place for that content to be posted is on your company blog because that is where the majority of people familiar with your brand will see it.

a. True

b. False

4) When building a distribution strategy for your content you should consider three main channel types.These channels are:

a. Owned, Earned, Paid

b. Owned, Advertised, Influenced

c. Email, Display, SEO

d. SEO, PPC, Display

5) When an ecommerce store makes related item suggestions based on a user visiting a certain area or page on a store, this is considered:

a. Single Customer View

b. Behavioral Personalization

c. User-defined Personalization

d. Tactical Personalization