1. Prospective Customer (2.0 points) Business name and/or representative/owner's name, address, and contact information. 2. Introduction (5.0 points) It should pertain to your prospective customer's business, history, market share, mission, vision, values, CSR, recent initiatives, and positioning (only include information relevant to your CBP). 3. Your product/business service you want to sell to your prospective customer (8.0 points) a. Description of your product/business service b. FAB statements (2-3) - summary as focused on your prospective customer's needs c. Competitive advantage, pricing strategy and tactics, and financing options, if applicable and/or appropriate. d. Distribution plan and accessibility to product. e. Post-sale and follow up process. 4. Presentation Method (4.0 points) a. Sales presentation method for the oral sales presentation assignment. b. Explanation of why the method was chosen. 5. Unique Selling Proposition (6.0 points) Please ensure to include a "customer value proposition statement" or a "marketing slogan"