1. Provide an overview of your chosen business by providing the following information (50-100 words): Business Name: Industry:

Business Size (number of staff/sales):

Outline at least two Problems to be Solved (PTBS) from the selected business case.

Using secondary research (from the internet), identify three trends that your chosen

business may experience and outline their impact on the industry.

Select a trend of your choice from the above question (Q.2) and describe in detail the

reason and the impact of the trend.

Explain what drives innovation in your chosen business.

Describe three techniques or approaches to promote innovation in your chosen

business.