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1 question with multiple parts What is Bison's annual profit? NOTE: Do not include decimals (cents) in the answer. Question 2 What market share does
1 question with multiple parts
What is Bison's annual profit? NOTE: Do not include decimals (cents) in the answer. Question 2 What market share does Bison need to break even? Question 3 What is the variable cost? Question 4 What is the variable contribution? Dr. Moo-Berry's Moonshine Elixir (DMM) sells 12 oz bottles ot healthy fruit-based deinks. Marketing is important for DMM. Their point of eliterentiation is that their secret recipes use only a blend of organic fruits grown in volcanic soil. DMMs ancual marketing budget is allocated as toliows. Socisl media $500.000 Trade shows $15.000 Event marketing $100,000 TV and radio $200,000 Print $100,000 Social Media and 5 port Celebrity Endorsements $500000 The salary and expenses total are $5,000,000. Insurance is $40,000. Otfice space. cquipenent and supples are $100,000. Fiked manutacturine cots (miving and hilling machibes, etc) are 5500,000 . Salespeople are paid tyy a 10x commision of the manutacturer's selling orice shipging costs is so 10 per unit. Additional coit to proctuce a 12 ot bottle are as follows: Inwiedients-50.75Bottes=$0.15Ca0s-50.05Labeis-50.10 The drinks hwe a retal price of 4600 . Retail mareins on the product are 50N, while wholesalers take a 45M margin. DMM and its direct competitors (The Heathy Cow, Fruit Worla, Positive Pasuion, etc) sell a total of 50,000,000 units annully and DMM has 20K of the maket Step by Step Solution
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