1- Rather than leaving new products to chance, a company must carry out strong new product planning and set up a systematic, customer-driven new product development process for finding and growing new products. Describe the potential steps that Coca Cola passed Through. Support your answer with evidences. 2- Identify the Three Levels of Product, and interpret how Coca Cola is using this strategy. 3- Products and services fall into two broad classes based on the types of consumers who use them: consumer products and industrial products. Broadly define Coca Cola Product Types 1- Rather than leaving new products to chance, a company must carry out strong new product planning and set up a systematic, customer-driven new product development process for finding and growing new products. Describe the potential steps that Coca Cola passed Through. Support your answer with evidences. 2- Identify the Three Levels of Product, and interpret how Coca Cola is using this strategy. 3- Products and services fall into two broad classes based on the types of consumers who use them: consumer products and industrial products. Broadly define Coca Cola Product Types