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1. Refer to the data shown in Figure 7.30 for a coupon issuance for Kellogg's Rai- Figure 7.30: Data for Raisin Bran sin Bran. Based

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1. Refer to the data shown in Figure 7.30 for a coupon issuance for Kellogg's Rai- Figure 7.30: Data for Raisin Bran sin Bran. Based on the information provided, calculate the break even in units (boxes of Raisin Bran) and the coupon redemption rate needed to break even on the coupon. What is the likelihood Kellogg's can obtain the necessary response rate? Explain why

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