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1. Supporting facility 2. Facilitating goods 3. Information 4. Explicit services 5. Implicit services choose a service company, like Air Canada, Apple, Wendy's, and Home

1. Supporting facility 2. Facilitating goods 3. Information 4. Explicit services 5. Implicit services choose a service company, like Air Canada, Apple, Wendy's, and Home Depot, identify examples on how a company has adopted all five service factors

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