1. Target Customers/Users

Who are the target customers for the company/brand? Make sure you tell why you selected each item that you did. (NOTE: DO NOT say "ANY, ALL, EVERYONE" you cannot target everyone, you must be specific)

Age Bracket: [Insert response-at least one to two good sentences)

Gender: [Insert response-at least one to two good sentences)

Income Bracket: [Insert response-at least one to two good sentences)

Education Level: [Insert response-at least one to two good sentences)

Lifestyle: [Insert response-at least one to two good sentences)

Psychographics (Interest, Hobbies, Past-times): [Insert response-at least one to two good sentences)

Values (What the customer values overall in life): [Insert response-at least one to two good sentences)

Other items you would segment up on (optional): [Insert response]