Question
1) The unit cost of a spot on The Masked Singer is $50,000 and the share of viewing is a 5. The rating of this
1) The unit cost of a spot on The Masked Singer is $50,000 and the share of viewing is a 5. The rating of this program is a 2. There are 100,000,000 TV HHs. What is the CPM?
2) You purchased 1,000,000 gross impressions in digital media. You purchased 500 GRPs of TV in San Francisco during the same time period. The San Francisco DMA has 2,500,000 people. How many impressions total between digital and TV were purchased?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started
Islamic Finance Law Economics And Practice
Authors: Mahmoud A. El-Gamal
1st Edition
0521864143,0511218117
