1) There are multiple options for advertising in the PROSIM module. Advertising is an expense that helps increase revenues. Much like other expenses, it is very important to keep advertising costs at an acceptable level.

a) Calculate the cost per person family for each of the following advertising options:

Campaign	Number of People	Cost per Week
KDIN Broadcast	321,500	$36,000
Toronto Life	85,250	First 5 digits of your student number
Restaurant Guide	21,412	Last 4 digits of your student number
Instagram	102,523	First 5 digits of your student number

b) If you expected next weeks revenue to be the first 6 digits of your student ID what would your advertising budget be? Which, if any, options from Part A would you choose as your advertising medium and why?