Question
1. There is a real advantage in trying to establish a strategic alliance between Netflix and Blockbuster? Why? Explain? 2. It could be a
1. There is a real advantage in trying to establish a strategic alliance between Netflix and Blockbuster? Why? Explain?
2. It could be a good idea for blockbuster to acquire Netflix in the start - up stage, knowing that executives were not familiarized with the digital streaming technologies?
3. Since blockbuster had revenues of 5 billion dollars a year in the peak moment of the company there was other strategic alternative for the company?
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Establishing a strategic alliance between Netflix and Blockbuster would have presented a real advantage for both companies At the time when this partn...
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Strategic Management An Integrated Approach
Authors: Charles W. L. Hill, Gareth R. Jones
10th Edition
111182584X, 978-1111825843
