1. This work consists of carrying out a financial (fundamental) analysis of profitability and market value for "Google" (listed on the Stock Exchange)

2. Use the Morningstar.com financial page to collect the financial statements for the last two years of the assigned firm in an Excel sheet.

3. Use an Excel sheet to calculate the following "ratios" and measures of financial performance. Assume that you are a financial analyst and must report this data in a table form.

4. Explain the significance of the results obtained and analyze the situation of the firm in its last two years based on its performance and trends.

5. Provide conclusions and recommendations regarding the firm's situation in terms of its profitability and value in the market, both from the point of view of a financial analyst / financial manager and that of an investor interested in the firm.

1. What is Google's dividend yield (DY)?

2. What is Google's holding period return (Annual) (HPR)?