1) Two dominant methods of survey research in accounting are:

1. Email and telephone
2. Mail survey and face-to-face interview
3. Telephone and internet
4. Telephone and face-to-face interview

2. Low target populations, low numbers of respondents, absence of analysis of non-response rate, and absence of the use of sampling procedures are all common problems associated with what type of survey?

1. Telephone survey
2. Mail survey
3. Face-to-face interview
4. Internet survey

3. A systematic approach to qualitative data analysis is important for all of the following reasons, except:

1. It provides a chain of evidence from transcript to analysis
2. It allows the researcher to infer meaning from participant interviews and to eliminate the irrelevant data
3. In ensures that all cases are used in the data analysis and that none are eliminated due to researcher bias
4. It provides an analytical framework within which hypotheses can be tested

4. A _______ case study involves describing current practices in terms of the procedures adopted by an organization.

1. experimental
2. explanatory
3. descriptive
4. illustrative

5. Mail-survey research has declined in the accounting field in recent years due to all of the following, except:

1. Improved acceptance of survey methods by leading accounting researchers
2. Difficulty getting mail-survey research published
3. Growing interest in other forms of research
4. Doubts about the usefulness of survey research in accounting

6. Which type of research has become prominent in the accounting field, due to its connection with natural organizational contexts?

1. Fieldwork
2. Quantitative
3. Mail survey
4. Content analysis

7. Which process is valuable in helping to ensure that survey questions are worded correctly and clearly for the target audience?

1. Data reduction
2. Statistical analysis
3. Pilot testing
4. Content analysis

Short Answer

Q.1 In which form survey can be conducted?