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1. Using Google Finance, Yahoo Finance, or another source for the company Dollar General (you can just provide a link to your source, dont worry

1. Using Google Finance, Yahoo Finance, or another source for the company Dollar General (you can just provide a link to your source, dont worry about formatting in APA), find and provide the following:

- Current price per share of the stock, as well as the price three years ago.

- Net income for 2019, 2018, 2017

- Return on assets for 2019, 2018, 2017

- Return on sales (net profit margin) for 2019, 2018, 2017

Note that Dollar Generals financial statements do not quite line up to equal one calendar year. For example, the most recent annual financial statements are from the end of the fiscal year on January 31, 2020. Therefore, these values include 1 month from 2020, and 11 months from 2019. Use these to represent 2019, and apply similar logic to the other years.

2. Find and provide the same metrics that you found for Dollar General (in Part 2) for another retailer of your choice that you believe is a good firm to compare to Dollar General.

3. Compare the performance of the two firms, discussing the differences in the financial metrics. Discuss the two biggest reasons you believe explain these performance differences. You do not need to do research beyond watching the video. Just give your own thoughts, being mindful of our discussion of competitive advantage in the course.

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