$1.$ Using the PESTEL model, what aspects of the Macro$-$environment shifted? Explain$\mathrm{.}2.$ Using the McGahan model, what type of Industry change occurred? Why do you believe that?$3.$ What is Mountain Man's generic strategy? Explain$\mathrm{.}4.$ The Light Beer is the wrong option. Please explain why!$5.$ Think of Mountain Man in terms of SWOT $-$ are there potential strategies, other than the light beer, they could pursue $-$ think of intersections between the company's strengths and opportunities!