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1: What are the competitive dynamics in the video game industry in 2002? What does Activision need to do well to compete effectively in the
1: What are the competitive dynamics in the video game industry in 2002? What does Activision need to do well to compete effectively in the industry? 2: Evaluate Activision's green light process for game development. What are the strengths and weaknesses? How would improve this process? 3: How is this process different then standard Stage Gate process 4: When should Activision launch the "Kelly Slater's Pro surfer" game? Be prepared to share your reasoning AND your analysis in class. 5: Do you think that the game will be successful, why or why not
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