1. What are the three interrelated elements of service distribution? 2. What are the options for service delivery? 3. What are the factors that encourage you to use virtual stores? 4. What is the specific role of marketing Communications? 5. Intangibility is part of the challenges of service communications, what are the problems created by intangibility? 6. Explain the strategies for overcoming problems of intangibility, 7. The traditional marketing communication mix can be used as a channel to transmit messages to targeted customers from the inside of the organization. What is the other type of communication channel that originate messages within the organization? 8. Explain the type of messages originating from outside the organization. 9. Communication planning involves knowing (5Ws)