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1. What is customer relationship management (CRM) and how can it help companies better understand their customers' needs and preferences? 2. What are the elements

1. What is customer relationship management (CRM) and how can it help companies better understand their customers' needs and preferences?

2. What are the elements of a Successful Service Culture?

3. Explain four characteristics for customer-focused organizations?

4. How technology can affect customer service quality?

5. How can the emergence of e-commerce affect customer service?

6. What is meant by employee empowerment and how does it affect customer service?

7. What are some common barriers to effective verbal communication and how can they be overcome?

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