1 What is IBM's "Smarter Planet" business strategy? How does this strategy relate to IBM's mission and values? 2 Conduct a SWOT analysis for IBM's Smarter Planet initiative. What are the relevant trends to consider for the next three to five years? 3 How can IBM communicate its strategy to companies, cities, and governments? 4 What are the benefits of the Smarter Planet initiative to (a) society and (b) IBM? 5 How should IBM measure the results of the Smarter Planet strategy